2021 Recording: Just What is it That Makes Today's Image So Different, so Appealing?

This video documents the collaboration between NCAF and Hong-Gah Museum in support of the exhibition project Just What is it That Makes Today's Image So Different, So Appealing? by curator Chen Wei-Lun, recipient of the Curator's Incubator Program @ Museums. It presents footage and interviews from the art venue, execution process, and curatorial experience of the exhibition.

The curatorial project Just What is it That Makes Today's Images So Different, So Appealing? focuses on the question of how images shape our social landscape through the medium of technology and attempts to deconstruct the meaning of images through placement of the works. The title of the exhibition consists of the rewording of a Pop Art title, and the role it played in advancing aesthetic discourse in art history is used as a commentary of this exhibition. The seven artists—Wang Ya-Hui, Huang Hai-Hsin, Chang Hui-Hsin, Chuang Pei-Xin, Tsai Tsung-Hsun, Yin Guan-Hong, and Hsieh Yu-Cheng, with their different creative contexts and the distinctive forms of their work, set aside the framework of media classification and deliberately blur the differences between light, image, and screen on the basis of medium. From the process of re-aestheticizing the image medium in contemporary art, the exhibition redefines and advances the discursive framework of the image in contemporary art. On the premise that deconstruction and construction go hand in hand, it proposes an alternative aesthetic view of images, different from narrative images.